Marketing management. Front Cover. Philip Kotler, Bernard Dubois. Publi-Union, – Bibliographic information. QR code for Marketing management. Noté /5: Achetez Marketing Management: First European Edition de Philip Kotler, Kevin Keller, Dr Mairead Brady, Malcolm Kotler et Dubois ou le mercator!. Get this from a library! Marketing management. [Philip Kotler; Dubois, Bernard,].
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Marketing management (Book, ) 
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The book provides obvious information posed as definitions to make the reader feel that it’s more complex.
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